noun
Meaning 1
The range of approaches and expressions of a marketing idea developed with the hope that it be effective in conveying the ideas to the diverse population of people who receive it.
Definition source: English Wiktionary via Wiktextract
Topics: business, marketing
Examples
- You must know how to use the elements of the communication mix to communicate the product's existence, value and benefits to the target customers.
Meaning relationships
Synonyms: none provided
Antonyms: none provided