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A group of people, sampled from a larger population, interviewed in open session for market research or political analysis.
Definition source: English Wiktionary via Wiktextract
No example sentence was provided for this meaning.
Meaning relationships
Synonyms: none provided
Antonyms: none provided
Coined by psychologist and marketing expert Ernest Dichter.
Across languages
Translations
5 source translations are retained for this English entry.
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Finnish:
fokusryhmä
— a group of people interviewed for market research or political analysis
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Finnish:
täsmäryhmä
— a group of people interviewed for market research or political analysis
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German:
Fokusgruppe
— a group of people interviewed for market research or political analysis
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Hungarian:
fókuszcsoport
— a group of people interviewed for market research or political analysis
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Swedish:
fokusgrupp
— a group of people interviewed for market research or political analysis