adj
Meaning 1
Being or relating to a plan to use outside resources (e.g. sales force and distributors) to deliver value to customers and achieve a competitive advantage.
Definition source: English Wiktionary via Wiktextract
Usage: not-comparable
Topics: business
Examples
- a go-to-market meeting
- a go-to-market strategy
Meaning relationships
Synonyms: GTM
Antonyms: none provided