Phrase guide

link bait

noun · 2 senses · updated from the 2026-07-25 local source snapshot

Definitions and examples are grouped by meaning. Pronunciation, history, word forms, translations, descendants, synonyms, antonyms, derived terms, and related words appear whenever the source provides them.

Sound

Pronunciation

Each Play button uses your device's default local English voice, or a natural local fallback. The selected voice name appears after playback. This is synthesized speech, not a source recording.

No pronunciation record was provided for this word.

1

noun

Meaning 1

Articles, infographics, videos, and other content on websites created as part of a strategy to attract links and go viral.

Definition source: English Wiktionary via Wiktextract

Usage: Internet, uncountable

Topics: business, marketing

No example sentence was provided for this meaning.

Meaning relationships

Synonyms: none provided

Antonyms: none provided

2

noun

Meaning 2

Provocative headlines designed specifically to persuade people to click or share by using loaded terminology (e.g. incredible, secret, shocking, unbelievable), posing provocative questions, or tying themselves in to hot topics.

Definition source: English Wiktionary via Wiktextract

Usage: Internet, nonstandard, uncountable

Topics: business, marketing

No example sentence was provided for this meaning.

Meaning relationships

Synonyms: none provided

Antonyms: none provided

History

Etymology

From link + -bait (manipulation to elicit a particular response).