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A class of products that are affordable for the general consumer but positioned as luxury goods.
Definition source: English Wiktionary via Wiktextract
Usage: uncountable
Topics: business, marketing
No example sentence was provided for this meaning.
Meaning relationships
Synonyms: none provided
Antonyms: none provided
Blend of mass + prestige.
Across languages
Translations
1 source translations are retained for this English entry.
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Chinese Mandarin:
輕奢 /轻奢
(qīngshē)
— Translations